Young Guru “Music Tech: A Gateway to Awaken America’s Youth” (SXSW 2018 Lecture) | CHAMPION SINCE

Young Guru , Rodney Sampson Music Tech: A Gateway to Awaken America’s Youth In this fireside chat, Young Guru will pull back the curtain on his Sleeping Giants campaign that bridges the divide between Hip-Hop, technology, and the brand communities. They’ll reveal how brands can make an impact in helping kids cultivate and strengthen media literacy, develop advanced technical skills applicable to the 21st century economy, inspire creativity they didn’t know they possess, and drive STEM engagement that inspires change in their communities. Hip-Hop is the most pervasive art form in the world — let’s use it to change the lives of our young fans!

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